Verticals
Vertical video is the future for digital publishers, bringing the energy of social platforms to your website and app.
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How to Get Started with
Vertical Video
Produce your own verticals, repurpose existing social clips, source content from the marketplace, or generate videos automatically with AI.
Publish Your Own Verticals
Already creating vertical video? SuperNext delivers your clips quickly and efficiently to your audience. From local highlights to event coverage or short storytelling formats—you control the distribution and reach your target audience directly on your website and app.
Repurpose Social Clips
Finally bring your Instagram, TikTok, and other vertical videos to your own platform. With SuperNext, you seamlessly integrate your social clips into your website or app, doubling the impact and extending your reach.
Leverage Marketplace Verticals
Want to use vertical video without producing it yourself? Our marketplace offers curated vertical content from selected partners—relevant to your audience, your region, and your editorial focus.
AI-Generated Verticals from Articles
Got articles but no video team? SuperNext transforms text-based content—articles, news, or posts—into vertical videos automatically. Fast, efficient, and ready for website, app, and social media distribution.
Dashboard
Centralized Vertical Video Management for Every Team
Keep full control of your vertical videos—tailored to your workflow. Manage everything centrally, in a structured and collaborative way, with flexible roles, clear permissions, and intuitive access for you and your team.
Vertical Video Management
Your central control hub for all verticals. With the SuperNext Dashboard, you manage your vertical videos in one place—clearly structured and easy to use. Versions, metadata, and tags can be organized, searched, and accessed at any time. Maintain oversight and publish content flexibly and efficiently.
Team & Role Management
SuperNext adapts to your team structure—whether you’re working solo or in a large organization. Assign responsibilities, define individual roles and permissions, and keep collaboration efficient and scalable.
Embeds & Player
Vertical Video.
Seamlessly Integrated.
Everywhere Present.
With SuperNext, you bring your vertical video feed directly to your website and app. Our SDKs and embeds integrate effortlessly—giving you full control over delivery, design, and user experience.
Plug & Play Vertical Embeds and SDKs
Seamlessly integrate vertical feeds into Web, iOS, Android, React Native, or Flutter. Enjoy fast rendering, smooth swiping, and complete control.
Vertical Feed
Vertical, horizontal, or square—your feed showcases any content responsively across platforms.
Content Variety in One Feed
Combine articles, videos, and social posts in a single feed for a richer, more engaging user experience.
Customization
Flexibly adapt design and functionality to your brand identity.
Format Flexibility
Vertical, horizontal, or square. Your feed displays content responsively across all platforms.
Curated Playlists
Build playlists manually or automatically to captivate your audience with tailored content journeys.
Custom Tutorials
Embed step-by-step guides or tutorials directly into the feed—adding context, support, and deeper engagement.
Carousel & Feed
Flexible Entry Points to
the Vertical Feed
From embedded videos to scroll-triggered reveals, SuperNext gives publishers multiple ways to integrate immersive vertical video experiences that increase engagement and time on site.
Looks Like a Classic Video. Unlocks a Whole Universe.
A click on your embedded 16:9 video suddenly opens the full vertical feed. Interactive, mobile-first, endlessly scrollable. A smart entry point that surprises—and keeps audiences engaged.
Pick Your Feed
Showcase your best content in a carousel—minimal space, maximum impact. Users click intentionally, discover vertical video experiences, and dive straight into the feed. No distractions, no autoplay—just a clear, deliberate entry right when they’re ready.
Scroll In / Stay In
The vertical feed appears at the end of an article or page, creating a seamless transition into endlessly flowing content. This placement extends session duration and invites users to explore and discover more.
Key Facts
- Positioned directly below editorial content
- Infinite scroll for continuous discovery
- Designed to maximize retention and exploration
Scroll In / Scroll Out
A moment that sticks—in the middle of an article, the vertical feed appears naturally, tells a short story, then lets the reader continue. Elegantly integrated, perfectly in flow—the sweet spot between attention and respect.
Key Facts
- Auto-activates during scrolling within articles
- Short verticals without breaking the reading flow
- Effortless return to the article afterwards
Inline Feed
The inline feed is directly visible within the article—muted but present. Users discover it like a social post: watch the content silently or tap to dive into the full vertical feed experience.
Key Facts
- Instantly visible—no click needed to grab attention
- Looks like content, opens like a feed
- Users can actively click or simply keep scrolling
Social Media
One Click, and Your Vertical Goes Live on Social Media
Skip the copy & paste—publish verticals directly from your workflow to Instagram, TikTok, YouTube, or Facebook. Centralized, seamless, and time-saving.
Monetization
How to Monetize Your Verticals
SuperNext is your technical backbone for monetization. Whether you manage sales in-house, rely on Prebid, or prefer a fully managed solution—you gain full control, transparent revenue, and 100% clean integration.
Direct Sales Integration
Already running your own monetization setup? SuperNext integrates seamlessly into your existing ad stack—whether GAM, SSP setups, or custom deal structures. You manage delivery and partner logic as usual, while we provide the technical foundation to power vertical video in your system.
Managed Prebid
Want to scale programmatically without handling the tech? Our managed Prebid setup delivers everything that makes header bidding effective—without the engineering overhead. You select your partners, we take care of technology, integration, and maintenance.
SuperNext Ads
Prefer to focus on content while leaving monetization to us? SuperNext aggregates premium demand in a high-performing setup and manages delivery, optimization, and billing for you. You create, we monetize—fully automated, transparent, and seamlessly integrated.
Analytics
Measure Success with
SuperNext Analytics
SuperNext shows you exactly how your verticals perform—from views and watch time to ad revenue. Gain detailed insights, flexible reporting, and open APIs that integrate seamlessly into your workflow.
- Page Impressions
- Verticals per Page Impression
- Vertical Embeds seen
- Play Rate
- Vertical Starts
- Vertical Starts per Session
- Dwell time per Vertical
- Dwell time per Session
- Verticals published
- Milestones
- Platform Share
- Vertical Starts by Platform
- Vertical Starts by Volume
- Top performing Verticals
Missing a Feature?
Let us know.
We’re continuously developing SuperNext—together with our users. Share your ideas, needs, or challenges and help shape the future of your verticals.
Let’s Talk
We’ll show you how to publish verticals more easily, monetize them more effectively, and maximize their impact. Free and with no obligation.